Privacy Policy
At BOMAG (Great Britain) Limited we are committed to protecting and respecting your privacy.
This policy explains when and why we collect personal information about people who visit our website or social media pages, how we use it, the conditions under which we may disclose it to others and how we keep it secure.
Who are we?
BOMAG (Great Britain) Limited (“we” “us” or “our”) is a wholly owned subsidiary of the FAYAT Group. BOMAG (Great Britain) Limited imports, distributes and provides services for BOMAG construction compaction equipment products.
As an organisation, BOMAG (Great Britain) Limited is registered with the Information Commissioner in accordance with the General Data Protection Regulations.
How do we collect information from you?
We obtain information about you through different methods:
• Your interactions with us. This includes personal data you may give us when you use our website, for example, when you contact us about products and services, to make an order or if you register to receive one of our newsletters.
• Automated technologies or interactions. For further information please see the ‘Tracking Information’ section below.
• Third parties or publicly available sources.
• Technical Data (as defined below) from the following parties:
o analytics providers [such as Google based outside the UK]; and
o advertising networks [such as LinkedIn based [inside and outside the UK]; and
o search information providers [such as CECE based inside and outside the UK].
• Identity and Contact Data (as defined below) is collected from data brokers or aggregators based [inside and outside the UK].
• Identity and Contact Data is collected from publicly available sources [such as Companies House and the Electoral Register based inside the UK].
Your acceptance of this policy and our right to change it.
By using our website, social media pages or providing your information, you consent to our collection and use of the information you provide in the way(s) set out in this policy. If you do not agree to this policy, please carefully consider the use of our website or social media pages.
We may change this Policy from time to time so please check this website. Any questions regarding this Policy and our privacy practices should be sent by email to datamanager.gb@bomag.com or by writing to Data Manager, BOMAG (Great Britain) Limited, Sheldon Way, Larkfield, Aylesford, Kent, ME20 6SE or you can telephone 01622 716611.
What is personal data?
Personal data is information that can be used to help identify an individual, such as name, address, phone number, email address, and now online identifiers (such as Cookies and IP Address, which is the location of your computer on the internet).
Privacy Policy in brief
It is important that you read the full policy to understand what information we hold, how we may use it, and what your rights are; but if you do not have time to read it all now, here is a quick summary:
We collect information that is either personal data (as outlined above) or non-personal data (such as webpages accessed).
• We collect information to provide services or goods, to provide information, for administration, analysis and for the prevention and detection of crime.
• We will make sure that we update your data when you tell us to.
• We only collect the information that we need or that would be useful to us to provide you with the best possible service and experience.
• We do our absolute best to keep personal information secure.
• We never sell your data and we will never share it with another company for marketing purposes.
• We only share data where we are required by law or with carefully selected partners who we work with. All our partners are required by their contract to treat your data as carefully as we would, to only use it as instructed, and to allow us to check that they do this.
• Our websites use Cookies - for more information check our Cookies policy.
They are the basics, but do not forget to come back later and read the full policy (below), so you have got all the details you need.
THE FULL POLICY:
This policy applies to all the websites we operate, our use of emails and text messages for marketing purposes and any other methods we use for collecting information. It covers what we collect and why, what we do with the information, what we will not do with the information and what rights you have:
What information do we collect?
What type of data do we collect from you?
The personal information we may collect, use, store, and transfer from you may include various kinds of personal data which we grouped together:
• Identity Data: may include name, address, email address, username or similar identifier, title, marital status, title, date of birth.
• Contact Data: may include delivery address, email address and telephone number.
• Technical Data: may include IP address, origin data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, device ID and other technology on the devices you use to access this website.
• Usage Data: may include information regarding what website pages are accessed and when.
• Marketing and Communications Data: may include marketing and communications data (including your preferences in receiving marketing from us and third parties).
• Profile Data: may include usernames, passwords, orders made by you, your preferences, your interest, feedback and survey responses.
If you purchase a product from us, we do not hold your card information, it is collected by our third-party payment processors, who specialise in the secure online capture and processing of credit/debit card transactions, as explained below.
Information we receive from other sources:
We may also obtain personal information about you from other sources. We may also combine your personal information with other information we collect from third parties.
How do we use your information?
The law requires us to have a legal basis for collecting and using your personal data. We rely on one or more of the following legal bases:
· Performance of a contract with you: Where we need to perform the contract, we are about to enter into or have entered into with you.
· Necessary for our legitimate interests: We may use your personal data where it is necessary to conduct our business and pursue our legitimate interests, for example to prevent fraud and enable us to give you the best and most secure customer experience. We make sure we consider and balance any potential impact on you and your rights (both positive and negative) before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).
· Necessary to comply with legal obligation: We may use your personal data where it is necessary for compliance with a legal obligation to which we are subject. We will identify the relevant legal obligation when we rely on this legal basis.
· Consent: We rely on consent only where we have obtained your active agreement to use your personal data for a specified purpose, for example if you subscribe to an email newsletter.
We will process personal information for certain legitimate organisational purposes. This is because when you, for example, request to receive services or products from BOMAG (Great Britain) Limited, we have a legitimate organisational interest to use your personal information to respond to you and where there is no overriding prejudice to you by using your personal information for this purpose.
We have set out below, in a table format, a description of all the ways we plan to use the various categories of your personal data, and which of the legal bases we rely on to do so.
|
Purpose/Use |
Type of data |
Legal basis |
|
To process and deliver your orders including: · Manage payments, fees and charges · Collect and recover money owed to us |
· Identity · Contact · Marketing and Communications |
· Performance of a contract with you · Necessary for our legitimate interests (to recover debts due to us) · Supply relevant information regarding ongoing maintenance and service of product. · (e.g. payment collection details) |
|
To conduct our contractual obligations |
· Identity · Contact · Profile |
· Performance of our contract with you · Awareness of updated product information · Supply relevant information regarding ongoing maintenance and service of product · (e.g. product recalls, safety updates) |
|
To enable you to partake in a competition or complete a survey |
· Identity · Contact · Profile · Usage · Marketing and Communications |
· Performance of a contract with you · Supply relevant information regarding ongoing maintenance and service of product · Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business) |
|
To manage our relationship with you which will include: · Notifying you about changes to our terms or privacy policy · Dealing with your requests, complaints and queries · Notifying you about changes to our services. |
· Identity · Contact · Profile · Marketing and Communications |
· Performance of a contract with you · Necessary to comply with a legal obligation · Necessary for our legitimate interests (to keep our records updated and manage our relationship with you · (e.g. change of account manager : updated T&C’s) |
|
To send you relevant marketing communications, promotions and campaigns and make personalised suggestions and recommendations to you about goods or services that may be of interest to you based on your Profile Data. This includes postal communications.
|
· Identity · Contact · Technical · Usage · Profile · Marketing and Communications |
· Consent, having obtained your prior consent to receiving direct marketing communications. · (e.g. shows and exhibitions we are attending : Invitations to marketing events) |
|
To respond to job applications |
· Identity · Contact |
· Consent, from applying to the job advertisement. |
|
To enhance security and to administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data, to prevent or detect fraud or abuses of our websites and enable third parties to carry out technical, logistical or other functions on our behalf. |
· Identity · Contact · Technical |
· Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise) · Necessary to comply with a legal obligations |
|
To use data analytics to improve our website, products/services, customer relationships and experiences and to measure the effectiveness of our communications and marketing and to understand how our customers interact with the website. This includes determining the effectiveness of our promotional campaigns and advertising. |
· Technical · Usage |
· Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy) |
|
To carry out market research through your voluntary participation in surveys |
· Identity · Contact · Marketing and Communications |
· Necessary for our legitimate interests (to study how customers use our products/services and to help us improve and develop our products and services) · (e.g. customer feedback : product improvements) |
|
To register you as a new customer |
· Identity · Contact |
· Performance of a contract with you · Ensure correct contact details · Maintain accurate CRM database |
|
To deliver relevant website content and online advertisements to you and measure or understand the effectiveness of the advertising we serve to you |
· Identity · Contact · Profile · Usage · Marketing and Communications · Technical |
· Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)
|
Wherever BOMAG (Great Britain) Limited process data for these purposes, we will always ensure that your own personal rights take precedence and take account of these rights. You have the right, at any time, to object to BOMAG (Great Britain) Limited processing your data in this way. There are circumstances when BOMAG (Great Britain) Limited will rely on obtaining your consent to our use of your personal information. This is the case, for example, where we seek to obtain your consent to receive “Marketing” Communications via email about BOMAG (Great Britain) Limited.
When we contact you by email, every message we send will include a link to tell us that you do not wish to receive emails from us in the future.
Sharing your information
Who has access to your information?
• Companies within the FAYAT Group
• We will not sell or rent your information to third parties.
• We will not share your information with third parties for marketing purposes.
• We will only share your information if:
• We are legally required to do so, e.g. by a law enforcement agency legitimately exercising a power or if compelled by a Court order.
• We believe it is necessary to protect or defend our rights, property or the personal safety of our staff, or visitors to our premises or websites.
• We are working with third party service providers working on our behalf.
Working with third party providers
We may pass your information to our third-party service providers, agents, subcontractors, and other associated organisations for the purposes of completing tasks and providing services to you on our behalf (for example to process warranty or send you mailings). However, when we use third party service providers, we disclose only the personal information that is necessary to deliver the service and we have a contract in place that requires them to keep your information secure and not to use it for their own direct marketing purposes. Please be reassured that we will not release your information to third parties beyond the BOMAG (Great Britain) Limited group for them to use for their own direct marketing purposes, unless you have requested us to do so, or we are required to do so by law, for example, by a court order or for the purposes of prevention of fraud or other crime.
We may share your personal data where necessary with the parties set out below for the purposes set out in the above table:
· Payment providers – for completion of process funds
· Transport companies – for delivery purposes
· Third party service providers – for completion of specialist external work on machines
· HMRC – if legal obligations required
· Law enforcement providers – if legal obligation required
When you are using our secure online payment pages, your payment is processed by a third-party payment processor, who specialises in the secure online capture and processing of credit/debit card transactions. If you have any questions regarding secure transactions, please contact us.
Your choices about marketing
You have a choice about whether you wish to receive information from us. If you do want to receive direct marketing communications from us about products and services, then you can select your choices by ticking the relevant boxes situated on the form on which we collect your information.
We will not contact you for marketing purposes by email, phone, or text message unless you have given your prior consent. We will not contact you for marketing purposes by post if you have indicated that you do not wish to be contacted. You can change your marketing preferences at any time by contacting us by email: datamanager.gb@bomag.com
or telephone 01622 716611
How you can access and update your information
The accuracy of your information is important to us. If you change email address, or any of the other information we hold is inaccurate or out of date, please email us at: datamanager.gb@bomag.com or write to Data Manager, BOMAG (Great Britain) Limited, Sheldon Way, Larkfield, Aylesford, Kent, ME20 6SE or telephone 01622 716611. You have the right to ask for a copy of the information we hold about you. You have the right to be forgotten unless there is a legal or other reason we need to use your data. Please tell us if you want to exercise this right.
Storing and Security of your data
When you give us personal information, we take steps to ensure that it is treated and stored securely. We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
Information is stored by us electronically. We may transfer the information to other offices and to other reputable third-party organisations as explained above. We may also store information in paper files.
Non-sensitive details (your email address etc.) are transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems. Where we have given (or where you have chosen) a password which enables you to access certain parts of our websites, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.
We will keep your information only for as long as we need it to provide you with the goods, services or information you have requested, to administer your relationship with us, to comply with the law, or to ensure we do not communicate with you if you have asked us not to do so. When we no longer need information, we will always dispose of it securely.
How long we will use your personal data.
We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.
To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting, or other requirements.
We may keep basic information about our customers for six years after they cease being customers if necessary for tax purposes.
In some circumstances you can ask us to delete your data: see ‘Your Rights’ below for further information.
Use of 'cookies'
Like many other websites, the BOMAG (Great Britain) Ltd website uses cookies. 'Cookies' are small pieces of information sent by an organisation to your computer and stored on your hard drive to allow that website to recognise you when you visit. They collect statistical data about your browsing actions and patterns and do not identify you as an individual. For example, we use cookies to store your country preference. This helps us to improve our website and deliver a better more personalised service.
It is possible to switch off cookies by setting your browser preferences. For more information on how to switch off cookies on your computer, visit our full cookies policy which can be found here https://www.bomag.com/ww-en/legal/data-privacy/. Turning cookies of may result in a loss of functionality when using our website.
Tracking tools
1. eTracker
On our website, we use the technologies provided by eTracker GmbH to obtain information about the use of our website. We use eTracker to analyse the use of our website, to improve our website regularly and to make it more interesting for you as a user. We carry out reach analyses, measure the success of our online marketing measures and test processes, e.g. in order to evaluate and optimise different versions of our website or parts of our website. Collected data is stored and analysed pseudonymously. We do not use cookies for web analytics by default. The legal basis for the use of eTracker is legitimate interest in accordance with Article 6(1)(f) GDPR. According to the provider, collected data that could potentially be related to an individual person, such as IP address, login ID and device ID, are anonymised or pseudonymised as soon as possible. There is no other use of the data, combination with other data or transfer to third parties. The data generated using eTracker is processed on our behalf by the provider. According to the provider, it is processed exclusively in Germany and is therefore subject to the strict German and European data protection laws and standards. eTracker has been independently audited, certified and awarded the ePrivacyseal for data protection. You may object to the collection and storage of data at any time with effect for the future. OptOut available at the end of this page. Name and contact details of the third-party provider: eTracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg, Germany; information from the third-party provider about data protection is available at www.etracker.com/datenschutz.
2. Leadinfo
We use the lead generation service provided by Leadinfo B.V., Rotterdam, The Netherlands, which recognizes visits of companies to our website based on IP addresses and shows us related publicly available information, such as company names or addresses. In addition, Leadinfo places two first-party cookies for providing transparency on how our visitors use our website and the tool processes domains from provided form inputs (e.g. “leadinfo.com”) to correlate IP addresses with companies and to enhance its services. For additional information, please visit www.leadinfo.com. On this page: www.leadinfo.com/en/opt-out you have an opt-out option. In the event of an opt-out, your data will no longer be used by Leadinfo.
Links to other websites
Our website may contain links to other websites run by other organisations. This privacy policy applies only to our website‚ so we encourage you to read the privacy statements on the other websites you visit. We cannot be responsible for the privacy policies and practices of other sites even if you access them using links from our website.
In addition, if you linked to our website from a third-party site, we cannot be responsible for the privacy policies and practices of the owners and operators of that third-party site and recommend that you check the policy of that third-party site.
Transferring your information outside of Europe or the UK
As part of the services offered to you through this website, the information which you provide to us may be transferred to countries outside the European Economic Area (“EEA”) or the UK. By way of example, this may happen if any of our servers are from time to time located in a country outside of the EEA or UK. These countries may not have similar data protection laws to the EEA and/ or the UK. By submitting your personal data, you are agreeing to this transfer, storing, or processing. If we transfer your information outside of the EEA of the UK in this way, we will take steps to ensure that appropriate security measures are taken with the aim of ensuring that your privacy rights continue to be protected as outlined in this Policy.
If you use our services while you are outside the EEA or the UK, your information may be transferred outside the EEA or UK to provide you with those services.
Transfers outside of the UK
Whenever we transfer your personal data out of the UK to countries which have laws that do not provide the same level of data protection as the UK law, we always ensure that a similar degree of protection is afforded to it by ensuring that the following safeguards are implemented.
We use specific standard contractual terms approved for use in the UK which give the transferred personal data the same protection as it has in the UK, either an International Data Transfer Agreement or the International Data Transfer Addendum to the European Commission’s standard contractual clauses for international data transfers.
Your rights
You retain control of how we use your data, and you have the right to ask us to stop processing your personal information, which we will do. In some circumstances, we may legally be required to retain your personal information for legal or audit purposes. However, this will be discussed with you depending on your requirements. If you wish to access your information, please email us at datamanager.gb@bomag.com or by post to Data Manager, BOMAG (Great Britain) Limited, Sheldon Way, Larkfield, Aylesford, Kent, ME20 6SE.
Data protections laws give you certain rights over your data and how we use it. These include:
• The right to have inaccurate personal data rectified.
• The right in certain circumstances to have personal data blocked, erased or destroyed. As mentioned above however, we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
• The right to ask for your data to be moved, copied or transferred to another organisation.
• The right to prevent your data being used for marketing purposes.
• The right of access to a copy of the information we hold about you (known as a subject access request).
• Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) as the legal basis for that particular use of your data (including conducting profiling based on our legitimate interests). In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your right to object.
• Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in one of the following scenarios:
o If you want us to establish the data's accuracy;
o Where our use of the data is unlawful, but you do not want us to erase it;
o Where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or
o You have objected to our use of your data, but we need to verify whether we have overriding legitimate grounds to use it.
If you wish to exercise any of these rights, please email us at datamanager.gb@bomag.com or Data Manager, BOMAG (Great Britain) Limited, Sheldon Way, Larkfield, Aylesford, Kent, ME20 6SE.
We will respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
For more information:
For more information about your rights under the General Data Protection Regulations, go to the website of the Information Commissioner's Office at www.ico.org.uk.
Making a complaint:
If you would like to make a complaint about how we process your personal data, please contact our Data Manager at datamanager.gb@bomag.com
Any questions regarding this Policy and our privacy practices should be sent by email to datamanager.gb@bomag.com or by writing to Data Manager, BOMAG (Great Britain) Limited, Sheldon Way, Larkfield, Aylesford, Kent, ME20 6SE or you can telephone 01622 716611.
If you are not happy with how your complaint is dealt with, you should contact the Information Commissioner's Office the UK regulator for data protection issues (www.ico.org.uk). You are entitled to make a complaint to the Information Commissioner's Office without first referring your complaint to us. For further information please see the Information Commissioner's guidance.